Case study
A seven-week MVP that closed an investor round
A focused first product, built to production standard in six weeks, that the founders still build on today.
- Client
- Klarity
- Industry
- Fintech
- Year
- 2025
- Duration
- 6 weeks
6 wksIdea to launch
1,200Users in first month
0Rewrites since launch
01
The challenge
Klarity’s founders had an investor deadline seven weeks away and an idea with many possible features. Their risk was building too much, too loosely, and arriving with a prototype that could not support real users.
02
Our solution
A prioritisation session cut scope to the single journey that proved the idea. We built it on production foundations — authentication, data model, payments and deployment — with weekly releases the founders could demo.
03
The outcome
The MVP launched in six weeks, one week ahead of the deadline, and attracted 1,200 users in its first month. The funding round closed, and the team is still building on the same codebase without a rewrite.
“We needed an MVP in seven weeks to make an investor deadline. We got it in six, and it was solid enough that we are still building on the same codebase.”
Marcus Chen
Founder, Klarity